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Quarter mile lowrider known as The Battle Ship.

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Company Media Contact Information
Media Contact Name: 
Jonathan Melendez
Media Contact E-Mail: 
Media Contact Phone: 
9099477888
Company: 
CFR Performance
Booth #: 
20004

FOR RELEASE May 25, 2018

We are pleased to announce the SEMA Show 2018 vehicle unveiling of the 1964 Impala known as "The Battle Ship". CFR Performance and Stealth Motor Works are working together to bring something extraordinary to the SEMA Show 2018.

The "Battle Ship" is the brain child of former NBA star Chris " Big C " Mills. His passion in lowriders and building the renowned 1959 Impala "The Mother Ship" gained him a front cover spread on the January 2017 lowrider magazine. The Mother Ship Impala showcased the attention to detail and creativity of Chris and his team at Stealth Motor Works in building a world class, world famous lowrider.

To make this next project lowrider so unique its going against the grain in the lowrider scene. The Battle Ship will feature all black components instead of the usual chrome. This vehicle will have Small Block Chevy Engine with a blower and the rest must be seen to believe.

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NC AUTO INTERIOR OF THE YEAR CONTEST

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Company Media Contact Information
Media Contact Name: 
mal maher
Media Contact E-Mail: 
Media Contact Phone: 
9734813500
Company: 
NC CARPET BINDING
Booth #: 
34293

NC Carpet Binding & Equipment just upped the ante on their first annual NC Auto Interior of the Year Award, partnering with Douglass Interior Products to give the winner $2,500! That’s right! In addition to a gorgeous trophy, bragging rights, and a full spread on The Hog Ring, the winner will also receive a $2,500 gift certificate to Douglass Interior Products.

When the good folks at Douglass heard about the NC Auto Interior of the Year Award, they contacted Mal Maher, CEO of NC, to ask how they too could be part of this great honor.

“I’m thrilled to have such a respected industry leader involved in this contest,” said Maher. “Douglas Interior Products are longtime friends who understand the needs of upholsterers. Their generous gift blew me away!”

The gift certificate, which can be put towards any of Douglass’ quality products, is good for one full year. Use it to buy materials for clients or your own project car.

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Absolute Solutions Introduces Trulers, temporary self-adhesive rulers for Measurement and Cutting Needs.

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Company Media Contact Information
Media Contact Name: 
Jack Pollock
Media Contact E-Mail: 
Media Contact Phone: 
7149815849
Company: 
Absolute Solutions
Booth #: 
52413

Designed As a Useful Tool For Painters & Fabricators That Need Exact Measurements

Orange, CA – June 22, 2018: Absolute Solutions has produced a new product that serves as a true evolution for the ruler. Trulers are an intriguing product that is currently available for sale to people in various industries.
Trulers are designed to help with measuring stock and can work for many industrial purposes. It is based on a .25 x12, .5 x12, 1x12, 300mm, 1x36 and 1x72 adhesive ruler and offers a distinct layout.

The general design of Trulers are made to make it easier for people to measure items for industrial needs. It is perfect for measuring cuts and drilling spaces on any kind of surface. This is needed for industrial purposes where only the most exact types of measurements are good enough.
Arrow points are featured at every quarter-inch on Trulers. These are used for lining up masking tape for paint pattern work, striping & pin striping needs.

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the lounch of #Labocosmetica

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Company Media Contact Information
Media Contact Name: 
Rafiq Weiss
Media Contact E-Mail: 
Media Contact Phone: 
9493254510
Company: 
Weiss Auto Care ( MAFRA-USA )
Booth #: 
31291

MAFRA - LABOCOSMETICA.COM
Since 1965 Mafra has the aim to enhance and protect with great passion the international automotive heritage, this is possible by applying the maximum expression of Made in Italy to cosmetics for cars.

Thanks to its manufacturer experience and its forefront Research Laboratories, Mafra combines perfectly high level quality and technology standards through artisanal production methods that allow excellent final results.

The history of Mafra has its roots in the distant half of the sixties. The entrepreneurial instincts of its founder, Gianfranco Mattioli, suggested him to transfer the principles of human cosmetics in a totally new field: so was born the famous slogan "Cosmetics For Your Car."

What was called Cosmetics at that time, is today called Detailing.

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0% APR

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Company Media Contact Information
Media Contact Name: 
Derek Naidoo
Media Contact E-Mail: 
Media Contact Phone: 
5035019106
Company: 
Nitroheat LLC
Booth #: 
11079

Nitroheat has announced the launch of a new zero-percent APR program for Q3 of 2018.

According to the company, the demand for Nitromax and Nitroweld systems has allowed it to implement this new deal for customers.

With immediate effect, customers can now have their equipment financed at a 0% APR. All new clients will also receive a Nitro Stat Gun for every Nitromax system purchased during Q3 of 2018. This offer will end on Sept. 30, 2018. The program is structured to benefit the end user to offset the repayments with the financial benefits derived from material savings and improved productivity, according to the company.

Derek Naidoo CEO of Nitroheat states: “We realize the challenges of purchasing capital equipment and its impact on cash flow, therefore, through our leasing partnerships, we are now able to assist our clients by amortizing the cost of the equipment without incurring any interest on capital.”

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Classic Cadillacs

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Company Media Contact Information
Media Contact Name: 
David Tolin
Media Contact E-Mail: 
Media Contact Phone: 
310-671-4345
Company: 
PML
Booth #: 
21262

PML now manufacturers and sells heavy duty valve covers with the classic 1949 CADILLAC® script for Cadillac 500 engines.

PML created this design to give an old school feeling to newer Cadillac 368, 425, 472 and 500 engines. This script was common on Cadillac engines with the 331, 365, 390 and 429 engines found in 1949 to 1967 models.

PML constructs the covers of sand cast aluminum so the walls and flange are thick, adding strength. The flange is machined flat for a leak-free seal.

Benefits of these PML valve covers:
• Classic good looks to dress up the engine
• Heavy duty with thick walls and gasket flange surface
• Gasket surface machined flat for a secure seal
• Open interior clears roller rockers and stud girdles
• Optional PCV, breather and oil fill holes
• Available in natural cast finish, black powder coat finish and polish finish

PML will be in Booth # 21262 at the SEMA Show, October 30 to November 2, 2018.

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Ensure nothing but supple microfiber touches your paint!

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Company Media Contact Information
Media Contact Name: 
Evan Griffey
Media Contact E-Mail: 
Media Contact Phone: 
253-203-1417
Company: 
Griot's Garage
Booth #: 
12745

The Microfiber Plush Edgeless Towel is a premium quality 470 GSM microfiber towel with a long nap and plush weave featuring an edgeless design to increase performance and eliminate towel induced scratches.

-Ultra-plush weave for detailing even the most delicate surfaces
-Supercharges the performance of our spray-on waxes and detailers
-Can also be used to lift, hold, and wipe away polish and wax residue
-Edgeless, lint-free, snag-free design makes car care easy

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Borderless design provides edge-to-edge absorbency

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Company Media Contact Information
Media Contact Name: 
Evan Griffey
Media Contact E-Mail: 
Media Contact Phone: 
253-203-1417
Company: 
Griot's Garage
Booth #: 
12745

The Microfiber Edgeless Towel is a premium quality 320 GSM microfiber towel with an edgeless design to increase performance and eliminate towel induced scratches.

-Intricately woven nap lifts and holds polish and wax residue
-Tight, dense weave for detailing even the most delicate surfaces
-Can also be used with our spray-on waxes and detailers
-Edgeless, lint-free, design ideal for both interior and exterior uses
-Ensures nothing but supple microfiber touches your paint

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Extra-Large PFM® Edgeless Drying Towel

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Company Media Contact Information
Media Contact Name: 
Evan Griffey
Media Contact E-Mail: 
Media Contact Phone: 
253-203-1417
Company: 
Griot's Garage
Booth #: 
12745

Need superior drying power?

-Go big on size, thickness, and absorbency
-More drying, little-to-no wringing for faster vehicle drying
-Edgeless design ensures maximum safety
-Over 22% larger than our original PFM® Terry Weave Drying Towel
-Soft and safe double-ply long-looped microfiber

Unleash 1,044 square inches of thirsty ultra-premium microfiber. Lookout next level! Our Extra-Large PFM® Edgeless Drying Towel goes big on size, thickness, and absorbency. This towel's 29” x 36” size and whopping 1,120 GSM (grams per square meter) thickness means that in many cases even large vehicles like SUVs, trucks, and RVs can be dried with minimal wringing and maximum time savings. The Extra-Large PFM® Edgeless Drying Towel's special edgeless double-ply design ensures nothing but ultra-soft long-looped microfiber touches your finish.

Griot's Garage item #55596

Dual-Weave Interior Towels

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Company Media Contact Information
Media Contact Name: 
Evan Griffey
Media Contact E-Mail: 
Media Contact Phone: 
253-203-1417`
Company: 
Griot's Garage
Booth #: 
12745

Your first-class interior deserves a first-class towel

-Unique dual-weave delivers gentle dual-purpose cleaning
-Thick unique diamond-patterned, waffle-weave side lifts and traps common contaminants
-Low-nap, tight-weave side excels at light dusting, fingerprint removal, and final buffing
-Ideal when teamed with our interior cleaners, detailers, and dressings
-Satin edges and radiused corners ensure safe wiping of all interior surfaces
-Enjoy gentle, lint-free performance on even the most delicate surfaces

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Bray Group HQ Announces New Bray Product lines and its media FAQ

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Company Media Contact Information
Media Contact Name: 
Nick Anderson
Media Contact E-Mail: 
Media Contact Phone: 
916.913.0051
Company: 
Bray Group International
Booth #: 
30327

Release Date - May 14, 2018

California, USA - May 4, 2018

With the windshield protection industry steadily growing, more and more consumers are flocking towards the product. From dealers to installers to the everyday customer, people want windshield protection for their vehicles. However, very few individuals understand what it is all about. In an effort to reduce confusion and increase an overall understanding of what our windshield protection products have to offer, Bray Group has created two easily accessible media accounts to address the questions we receive the most ─ the Bray FAQ Instagram and Facebook pages.

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Glaobal Agents & Distributors Wanted For Dr Deng Car/SUV Sunshade Umbrellas

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Company Media Contact Information
Media Contact Name: 
David Leung
Media Contact E-Mail: 
Media Contact Phone: 
+86-18928734811
Company: 
Guangzhou Huiyun Science & Technology Co., Ltd.
Booth #: 
50407

Global Agents & Distributors Wanted For Dr Deng Car/SUV Umbrella & Sunshade

Guangzhou Huiyun Science & Technology Co., Ltd. has dedicated hismself in design, development, production and after-sales services for kinds of intelligent car accessories, in particular in smart car/SUV umbrellas, semi-auto folding car umrella or sunshade, manual car umbrella, sunshade, as well as car garage tent, canopy, parasol. All the car /SUV umbrellas are multi-functional, which can be used for outdoors activities with tripods, and have won the popularity of global car owners.

Smart car /SUV umbrellas effitively solve the production of exotic gas in car cabin in the exposure of high temperature of the sun, especially in summertime, to reduce the disater occurred, to protect the car from the harm or damage from the droppings, tree leaves, dust, sand, etc in outside parking.

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Steele Rubber Products shows off their Push-Out Window Gasket Set for 1961-1967 Ford Vans at this year’s SEMA Show

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Company Media Contact Information
Media Contact Name: 
Raeia Lail
Media Contact E-Mail: 
Media Contact Phone: 
800-544-8665 X 268
Company: 
Steele Rubber Products
Booth #: 
23181

Steele Rubber Products is a family owned business and a well-known name in the automotive restoration industry. With a 60 year history of manufacturing high quality weatherstripping and rubber parts for classic cars, trucks and hot rods, they continue to make hard to find components for auto enthusiasts.
This push-out window gasket set fits 1961-1967 Ford Vans and is for the side OR rear push-out windows. This three (3) piece kit includes the push-out window weatherstrip that is fixed on the body, the window frame inner gasket that goes on the glass, and the window frame outer gasket that is around the outside perimeter of the frame and seals against the van when the window is closed. Replaces factory #C2UZ-89262A76, C2UZ-89262A78 and C2UZ-89262A80.
Part Number: 90-0152-81
Features and Benefits:
• Designed from factory originals and made specifically only for 1961-1967 Ford Vans.
• Main seal is fully molded so it looks and fits just like the original.

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Steele Rubber Products is inviting shops, resellers and professional builders to sign up for their Steele Partners Program at this year’s SEMA Show

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Company Media Contact Information
Media Contact Name: 
Raeia Lail
Media Contact E-Mail: 
Media Contact Phone: 
800-544-8665 X 268
Company: 
Steele Rubber Products
Booth #: 
23181

Steele Rubber Products is a family owned business and a well-known name in the automotive restoration industry. With a 60 year history of manufacturing high quality weatherstripping and rubber parts for classic cars, trucks and hot rods, there is no better partner for weatherstripping needs than Steele Rubber Products.
“We’re always excited to return to Las Vegas for the SEMA Show because it’s a great opportunity to see our friends in the industry and meet new ones. We enjoy talking to others and learning more about the current trends and how we can help shop owners and managers deliver a top-quality build that keeps their businesses booming,” says Danny Agosta, Automotive Project Coordinator with Steele. “Being able to see our sponsored builds is another exciting part of this event. These professional builders have tremendous expectations for our products and it’s great to be able to see the role our products play in the builds and that they’re performing to those high standards.”

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AMSOIL Launches Innovative Packaging Solution for Challenging Gear Lube Applications

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Company Media Contact Information
Media Contact Name: 
Parnell Thill
Media Contact E-Mail: 
Media Contact Phone: 
715-392-7101
Company: 
AMSOIL INC.
Booth #: 
24713

AMSOIL has unveiled a revolutionary new packaging system for hard-to-reach gear lube installations. The new AMSOIL SEVERE GEAR® Easy-Pack eliminates the challenges presented when changing gear lube by providing less mess, reduced waste and easier access.

AMSOIL SEVERE GEAR Easy-Packs allow for quicker and easier changing of gear oil. The innovative flexible packaging allows for improved maneuverability and access to fill holes, even in confined spaces. This results in less mess and less wasted product than commonly seen when using traditional quart containers. The Easy Pack has undergone extensive testing and development to ensure a durable, all-in-one package that can withstand even the most aggressive handling.

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Stop Screwing With Your Nuts… Get The Thread Detective®

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Company Media Contact Information
Media Contact Name: 
Christine Gray
Media Contact E-Mail: 
Media Contact Phone: 
847-885-9050
Company: 
Innovative Components Inc
Booth #: 
52217

Innovative Components Inc. will be unveiling the new All-In-One Thread Detective® thread pitch identifying tool at the 2018 SEMA/AAPEX Show in booth 52217. This unique device is the most useful and necessary tool in any mechanic's tool box, tire shop, automotive repair shop, and in every gearhead’s garage. The Thread Detective® is a precise, portable and easy-to-use thread identifier for nuts, bolts, tapped holes, mounted or affixed studs, including lug nuts and wheel bolts.

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EnerSys® to Showcase Expanded ODYSSEY® Battery Product Offering at the 2018 SEMA Show

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Company Media Contact Information
Media Contact Name: 
Brian Salvatore
Media Contact E-Mail: 
Media Contact Phone: 
2154409800
Company: 
ODYSSEY BATTERY
Booth #: 
24875

READING, Pa., August 03, 2017 – EnerSys® (NYSE:ENS), the manufacturer of ODYSSEY® batteries, will showcase its expanded ODYSSEY® battery product offering at the 2018 Specialty Equipment Market Association (SEMA) Show in booth no. 24875. The SEMA Show will take place October 30-November 2 in the Las Vegas Convention Center, Las Vegas, Nevada.

The ODYSSEY® Battery booth will feature the new ODYSSEY® Performance Series™ 49-950 and 94R-850 batteries. The batteries are designed for a wide range of popular Jeep®, Dodge®, Chevrolet®, and some BMW® and Mercedes-Benz® vehicles. Also on display will be the ODYSSEY® Performance Series™ 8D and 4D batteries, which are designed for use in various applications such as marine, Recreational Vehicle (RV), bus, back-up generator systems and commercial truck applications. The ODYSSEY® Performance Series™ 8D and 4D batteries are currently scheduled to be available by the end of 2018.

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PRESTONE’S COOLANT WITH COR-GUARD® CORROSION INHIBITORS KEEPS YOUR CAR AT OPTIMAL PERFORMANCE

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Company Media Contact Information
Media Contact Name: 
Alexandra Domecq
Media Contact E-Mail: 
Media Contact Phone: 
9293546055
Company: 
Prestone
Booth #: 
61003

Prestone Products Corporation, the leader in under-the-hood chemicals, aims to keep your vehicle in top performance with its antifreeze/coolant with patented Cor-Guard corrosion inhibitors. As cars have changed significantly over the years, Prestone has developed and updated its formula to keep up with evolving technologies and is the best technology on the market – most competitive antifreeze and coolant (AF/C) technology is over two decades old. Prestone’s AF/C provides superior protection against weather extremes from freezing (34F) and boiling over to +265F. But it also provides instant corrosion protection, while most competitive AF/C technology takes thousands of miles to begin working. Corrosion is the enemy of any cooling system, causing overheating and premature part failure while robbing engines of performance.

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Breathing equipment to protect your health in the paint booth

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Company Media Contact Information
Media Contact Name: 
Andrea Hindt
Media Contact E-Mail: 
Media Contact Phone: 
800-533-8016
Company: 
SATA Spray Equipment
Booth #: 
10609

With the aim to further increase the acceptance of breathing protection equipment, SATA developed a modern-design solution, the SATA air vision 5000.
A growing number of shops understand the importance of effective breathing protection equipment. Every day painters are exposed to solvents, sanding dust and overspray. As a consequence, it is paramount for painters to effectively protect their respiratory tracts as well as their heads including eyes, hair and skin.

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SATA’s RPS cups speed up productivity and improve color matching

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Company Media Contact Information
Media Contact Name: 
Andrea Hindt
Media Contact E-Mail: 
Media Contact Phone: 
800-533-8016
Company: 
SATA Spray Equipment
Booth #: 
10609

SATA® RPS® Multipurpose Cups save not only time, but paint and cleaning materials too. The SATA RPS Rapid Preparation System is a vented system that allows a constant and even flow-rate, for constant color match, and constant film build from a full cup down to the last drop.
The SATA RPS cups have a unique venting system that plays into the efficiency of the overall SATA system. The vents allow for an even flow rate through the cup—so, whether the cup is entirely full, half full, or just has a couple ounces in it, the flow rate will stay the same. The vented RPS cups allow for ALL of the paint and other materials to be sprayed from the cup. No costly ounces of left over unused material in an RPS cup. Mix only what you need, and spray it to the last drop.

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