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    Company Media Contact Information
    Media Contact Name: 
    Alexandra Lundy
    Media Contact E-Mail: 
    Media Contact Phone: 
    818-610-1566
    Company: 
    Prestone
    Booth #: 
    30321

    Chicago, IL – Is one of your everyday activities putting your safety and the safety of others at risk? It is if you’re driving on worn-out or poor-quality brake fluid. Even with the best brake pads, driving on substandard brake fluid puts you in danger of not being able to stop. That’s why people trust the number one brand of brake fluid, Prestone synthetic brake fluid from Prestone Products Corporation.

    Because brakes create high temperatures and are stressed by environmental extremes, braking failure triggered by brake fluid boiling can occur. Prestone® produces premium brake fluids with a higher dry boiling point for increased vehicle safety. Prestone® DOT 3 High Temperature Synthetic Brake Fluid and Prestone® DOT 4 Synthetic Brake Fluid ensure optimal brake performance in extreme system conditions.

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    Company Media Contact Information
    Media Contact Name: 
    Alexandra Lundy
    Media Contact E-Mail: 
    Media Contact Phone: 
    818-610-1566
    Company: 
    Prestone
    Booth #: 
    30321

    Antifreeze Industry-Leader Provides Cutting-Edge Technology to Improve Engine Life

    Chicago, IL. – The groundbreaking Cor-Guard® corrosion inhibitors, developed by Prestone Products Corporation, are five times more effective at protecting against corrosion than the next leading branded antifreeze/coolant. Guaranteed for all vehicles, Prestone antifreeze/coolant delivers longer engine life. Engineered with Cor-Guard®, this Prestone product sets the industry standard in fighting against corrosion and keeping cooling systems running more efficiently.

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    Company Media Contact Information
    Media Contact Name: 
    Alexandra Lundy
    Media Contact E-Mail: 
    Media Contact Phone: 
    818-610-1566
    Company: 
    Prestone
    Booth #: 
    30321

    The Innovative Cleaner Is Easy to Use on the Most Contaminated Cooling Systems

    Chicago, IL. – Prestone Products Corporation, the leader in under-the-hood chemicals, has just released its all-new Radiator Flush & Oil Degreaser. From stunning hot rods to well-worn minivans, all cars can benefit from a pristine cooling system now made possible by Prestone’s easy-to-use cleaner.

    For vehicles to function at their best, it is critical that engines be free of contaminants and corrosion that could lead to overheating. Prestone’s innovative two-part cleaner tackles these potential hazards. The first solution is a breakthrough cleaner that will dissolve corrosion and scale without damaging car metals while the second formula is an oil encapsulation system that will strip grease, oil and fuel contamination from all surfaces within the cooling system.

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    Company Media Contact Information
    Media Contact Name: 
    Alexandra Lundy
    Media Contact E-Mail: 
    Media Contact Phone: 
    818-610-1566
    Company: 
    Prestone
    Booth #: 
    30321

    High Performance Solutions Handle Mother Nature’s Toughest Challenges

    Chicago, IL. – Prestone Products Corporation, the leader in under-the-hood chemicals, offers a powerhouse line-up of windshield washer fluids. Prestone advanced windshield washer fluids keep your windshield clean without hindering the latest vehicle technology. Prestone’s formulations have been extensively tested to not interfere with rain-sensing wiper technology or washer fluid reservoir continuity sensors.

    Prestone has always been a leader in washer fluid performance. Specially-engineered to keep windshields flawless with a streak-free shine, the Prestone family of windshield washer fluids keeps your windshield crystal clear all year long, in all weather conditions.

    Prestone offers multiple formulas for winter and summer that go beyond the “blue fluid.” The windshield products include:

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    Company Media Contact Information
    Media Contact Name: 
    Bob Bishop
    Media Contact E-Mail: 
    Media Contact Phone: 
    7812645698
    Company: 
    BISHOP INNOVATIONS
    Booth #: 
    13115

    Bishop Innovations now has a retail counter display box available for HOZEEZ® car wash accessories. This container, to be shown at the 2017 SEMA show in Las Vegas, will allow retailers to display HOZEEZ® on counters and shelves. The display box will be shipped free of charge with bulk orders to retailers.

    HOZEEZ® is the most effective and durable hose guide on the market. The unique patented design features that enable the product to work so well also make it difficult to package in cost-effective retail packaging. A pair of HOZEEZ® cannot simply be dropped into a cheap plastic bag and stapled closed, as others do with small inexpensive products.

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    Company Media Contact Information
    Media Contact Name: 
    Rachel Kerstetter
    Media Contact E-Mail: 
    Media Contact Phone: 
    216-242-0415
    Company: 
    KNIPEX Tools
    Booth #: 
    10265

    BUFFALO GROVE, Ill. –KNIPEX Tools’ new Hose Clamp Pliers are designed to easily and efficiently open and close click clamp applications in all positions.
    The pliers eliminate the need to replace OEM clamps with screw clamps and are built to not damage the compressed clamps, allowing the clamps to be used over and over again. Designed for work on fuel hoses, vacuum pipes, suction nozzles and many other applications, the series features maximum leverage for opening and closing clamps without much effort. Rotatable tips reliably grip click clamps in all positions.
    The 10-inch Hose Clamp Pliers are forged and oil-hardened out of German, chrome vanadium steel and feature a slim head design for working in confined spaces and serrated gripping jaws for easy loosening of tight hoses.

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    Company Media Contact Information
    Media Contact Name: 
    Rachel Kerstetter
    Media Contact E-Mail: 
    Media Contact Phone: 
    216-242-0415
    Company: 
    KNIPEX Tools
    Booth #: 
    10265

    Extra Long Needle Nose Pliers designed to be a comfortable, convenient multi-use tool for hard-to-reach areas.

    BUFFALO GROVE, Ill. – KNIPEX Tools introduced its 11-inch Extra Long Needle Nose Pliers. The pliers are designed for strong and flexible gripping of small pipes, screws and round parts in hard-to-reach areas.

    The Extra Long Needle Nose Pliers feature multiple gripping zones that are perfect for pulling and twisting, making them a versatile multi-use tool for the automotive industry. Workpieces can be carefully grabbed, held and guided with the four grooves in the jaws of the slim, yet robust, pliers. Other features include a serrated gripping area for holding onto round parts or pipes and a slim, extra-long design for limited working space.

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    Company Media Contact Information
    Media Contact Name: 
    Rachel Kerstetter
    Media Contact E-Mail: 
    Media Contact Phone: 
    216-242-0415
    Company: 
    KNIPEX Tools
    Booth #: 
    10265

    Versatile pliers series features unique heavy-duty design built for tough jobs.

    BUFFALO GROVE, Ill. – October 2017 – KNIPEX Tools introduced its series of Gripping Pliers. The series features Universal, Long-Nose and Welding Gripping Pliers.

    The 10-inch Universal Gripping Pliers feature a unique, pivoting bottom jaw that automatically adjusts to any workpiece in the field, including square, round, hex and flat materials. The pliers also feature toggle lever action for a high clamping pressure grip, making the pliers ideal for secure, one-handed operation.

    The 8-inch Long-Nose Gripping Pliers are bright zinc-plated and feature narrow, long jaws at a slim width of ¼ inch. The pliers are specially designed for areas difficult to reach. The Long-Nose Grip Pliers also feature a non-serrated gripping area for pinching off hoses.

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    Company Media Contact Information
    Media Contact Name: 
    Rachel Kerstetter
    Media Contact E-Mail: 
    Media Contact Phone: 
    216-242-0415
    Company: 
    KNIPEX Tools
    Booth #: 
    10265

    Versatile Hog Ring Pliers designed to securely hold and guide rings into proper crimped position.

    BUFFALO GROVE, Ill. – KNIPEX Tools introduced its Hog Ring Pliers. The pliers are designed for the professional replacement of automotive upholstery to the seat frame and are compatible with all popular upholstery rings or hog rings.

    The 7-inch pliers have special grooves in the jaws that are designed to securely hold the ring or clip and guide them into proper crimped position. Other features include a high transmission ratio for easy compression of the hog rings and a closing spring to hold the pliers closed so the ring may be securely positioned before it is compressed.

    The Hog Ring Pliers are forged and oil hardened out of special grade German tool steel and feature a chrome-plated finish and multi-component grips for added hand comfort. They are suitable for use on any wide range of fastening projects that deal with fencing, wire, fabric rope and cord.

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    Company Media Contact Information
    Media Contact Name: 
    Rachel Kerstetter
    Media Contact E-Mail: 
    Media Contact Phone: 
    216-242-0415
    Company: 
    KNIPEX Tools
    Booth #: 
    10265

    Easy-to-use hose clamp pliers series stays locked without the user’s grip.

    BUFFALO GROVE, Ill. – KNIPEX Tools adds new locking Hose Clamp Pliers to its series of Hose Clamp Pliers. The new pliers keep the clamp open and locked in position without the need to grip and hold onto the pliers until the user is ready to move the clamp.

    The pliers feature a lock which opens at the touch of a button and rotatable tips to reliably grip hose clamps in all positions. The pliers can be used on a variety of clamps up to 2 3/4 inches in diameter and offer leverage to allow clamps to be easily opened and moved without exerting great effort.

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    Company Media Contact Information
    Media Contact Name: 
    Rachel Kerstetter
    Media Contact E-Mail: 
    Media Contact Phone: 
    216-242-0415
    Company: 
    KNIPEX Tools
    Booth #: 
    10265

    Pliers series ideal for gripping, bending, holding, pulling and cutting workpieces
    for all common installation and repair work.

    BUFFALO GROVE, Ill. – KNIPEX Tools introduced its series of Needle-Nose Combination Pliers. The pliers are ideal for all common installation and repair work that involves gripping, bending, holding, pulling and cutting the workpiece.

    At a length of six inches, the Needle-Nose Combination Pliers have a slim-head design and anti-twist, pointed jaws, making the pliers useful when working in tough, confined areas. The pliers include a special convex contour on one jaw for a highly secure, three-point grip on workpieces. The pulling groove in the gripping area permits small parts, such as nails, pins and bolts, to be held and pulled without slipping.

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    Company Media Contact Information
    Media Contact Name: 
    Rachel Kerstetter
    Media Contact E-Mail: 
    Media Contact Phone: 
    216-242-0415
    Company: 
    KNIPEX Tools
    Booth #: 
    10265

    10-inch bolt cutters designed for versatile, powerful cutting
    with significantly less effort and hand force required.

    BUFFALO GROVE, Ill. – KNIPEX Tools introduced its series of compact XL CoBolt® Bolt Cutters to add to its original 8-inch CoBolt® Mini Bolt Cutters series. The bolt cutters are now 10 inches in length and are available with straight blades or with a notch, which allows for easier cutting of thicker materials.

    The XL CoBolt® Bolt Cutters feature a high transmission ratio that lowers the hand force needed, requiring 60 percent less effort compared to high-leverage diagonal cutters of the same size. The micro-structure, laser-etched cutting edges are uniquely designed to stop thicker, round objects from slipping during use. The notch in the blade keeps large cross sections close to the base of the blade for maximum leverage and easier cutting.

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    Company Media Contact Information
    Media Contact Name: 
    Barbara Thatcher
    Media Contact E-Mail: 
    Media Contact Phone: 
    408-701-7528
    Company: 
    OKI Data Americas
    Booth #: 
    51819

    Presentations of vehicle wrap customization and personalization to highlight capabilities of award-winning ColorPainter M-64s wide-format printer that beats competition in color vibrancy and outdoor durability

    IRVING, Texas, Oct. 26, 2017 /PRNewswire/ -- OKI Data Americas, a world-class printing technology leader, will share its latest technology in cutting-edge vehicle wrap solutions at SEMA 2017, taking place Oct. 31-Nov. 3, 2017 at the Las Vegas Convention Center. As the trend and demand for personalization and customization in vehicle wraps soars, OKI will spotlight the capabilities of its award-winning ColorPainter M-64s wide-format printer, which provides unparalleled outdoor longevity and color saturation of vehicle wraps, at its booth #51819.

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    Company Media Contact Information
    Media Contact Name: 
    Ray Ferreira
    Media Contact E-Mail: 
    Media Contact Phone: 
    813-943-5166
    Company: 
    Grypmat
    Booth #: 
    50618

    Milwaukee, WI October 27th 2017 – Tom Burden is one of this year’s SEMA Launch Pad finalists, and the latest news can only add to the momentum of his growing startup company, Grypmat. Our team is excited to announce that Tom Burden will be featured on “Shark Tank” November 12th, 9pm-10pm ET/PT on ABC. This news comes just days before Tom takes the stage for this year’s SEMA Launch Pad competition on October 30th. After being selected as one of the ten finalists, Tom will compete for Overall Winner of this year’s contest. The winner will receive a $10,000 award to be used for business promotion and a free booth at the 2018 SEMA show.

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    Company Media Contact Information
    Media Contact Name: 
    Marlon Hanson
    Media Contact E-Mail: 
    Media Contact Phone: 
    972-223-9175
    Company: 
    Texas Automotive Media Association
    Booth #: 
    S220

    Las Vegas, Nevada, October 30, 2017—The AutoJudge Awards for Automobiles, SUVs, and Pickup Trucks celebrate their twelfth anniversary at this year’s SEMA show. Sponsored by the Texas Automotive Media Association (TAMA) the award began as an alternative to the multitude of automotive awards distributed at various car shows and other events.
    The Awards Presentation takes place Monday, October 30, at 1:30 pm in the Media Center, Room S220.
    "AutoJudge was conceived twelve years ago and is the first national award of the incoming auto show season," said Texas Automotive Media Association President Marlon Hanson. "It is announced at the largest automotive and aftermarket event in the country, SEMA. Selecting the very best gets more difficult every year."

    2017 AUTOJUDGE WINNERS:
    Alternative Powertrain: Nissan Leaf
    Compact Vehicle: Mazda Miata MX-5
    Family Car: Toyota Camry
    Full Size Sedan: Chrysler 300
    Luxury Car: Genesis G90
    Van/Wagon: Chrysler Pacifica

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    Company Media Contact Information
    Media Contact Name: 
    Kristin Austin
    Media Contact E-Mail: 
    Media Contact Phone: 
    9513977595
    Company: 
    E-Z UP
    Booth #: 
    20269

    FOR IMMEDIATE RELEASE
    NORCO, Calif., Oct. 30, 2017 – Innovation is showcased in every detail of the restomod 1961 Pro Touring Corvette that will be on display at the E-Z UP booth during the SEMA Show, set for Oct. 31 – Nov. 3 in Las Vegas.

    E-Z UP founder Mark Carter was involved in every detail of restomodding the Corvette, a four-year-long project. The E-Z UP Corvette features original designs and top-quality materials, just like the ingenuity Carter brings to his company every day.

    Started in 1983, E-Z UP is the original and still No. 1 provider of Instant Shelter® products.

    “The attention to detail and precision put into the Corvette reflects the E-Z UP brand,” Carter said. “We stand for quality and originality.”

    The E-Z UP Corvette custom features include:
    • Fabrication, paint, and interior by Hot Rods & Custom Stuff
    • Mandrel-bent complete Corvette chassis from Art Morrison

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    Company Media Contact Information
    Media Contact Name: 
    Kristin Austin
    Media Contact E-Mail: 
    Media Contact Phone: 
    9513977595
    Company: 
    E-Z UP
    Booth #: 
    20269

    FOR IMMEDIATE RELEASE
    NORCO, Calif., Oct. 30, 2017 – International E-Z UP, Inc. is taking innovation and customization to the next level with the restomod Bell Jet Ranger 206B helicopter landing in Las Vegas for the SEMA Show, set for Oct. 31 – Nov. 3.

    The Jet Ranger is an all-custom project by E-Z UP® founder Mark Carter, who plans to use the helicopter for hosting activation events along with aerial video shoots of products and company-sponsored sporting events and athletes.

    The newly-customized restomod helicopter is launching a partnership between E-Z UP and “DUB Magazine” at the SEMA Show. The helicopter will be on display at the activation booth, No. 62125. Carter and “DUB” founder Myles Kovacs will be at the booth during the show.

    Carter said the helicopter reflects the innovation that drives E-Z UP, the original and still No. 1 provider of Instant Shelter® products.

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    Company Media Contact Information
    Media Contact Name: 
    Danielle Wallace
    Media Contact E-Mail: 
    Media Contact Phone: 
    3164097071
    Company: 
    BG Products, Inc.
    Booth #: 
    50639

    WICHITA, Kan.–October 30, 2017– BG Brake Fluid Conditioner fortifies brake fluid and prevents corrosion in the brake system.

    When you’re racing, the last thing you think about is stopping. But, what if you couldn’t? Over time, brake fluid wears out, which leaves the brake system vulnerable to corrosion. Corrosion can cause premature brake system failure.

    BG Brake Fluid Conditioner can be used between BG Brake Fluid Services or as a supplement to extend fluid life.
    -Restores brake fluid to DOT FMVSS 116 Corrosion Standards
    -Slows down corrosion
    -Extends Brake Fluid Life

    Stop by the BG Booth #50639 to learn more.

    About BG Products, Inc.

    BG products are proven to make vehicles last longer and perform better. In a recent national survey, dealerships said they use BG Products as their supplier of fluid maintenance service products and equipment by a margin of nearly 3 to 1 over any other supplier, including OEMs.

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    Company Media Contact Information
    Media Contact Name: 
    Danielle Wallace
    Media Contact E-Mail: 
    Media Contact Phone: 
    316-265-3686
    Company: 
    BG Products, Inc.
    Booth #: 
    50639

    WICHITA, Kan.–October 30, 2017– The new BG Protection Plan for Motorcycles will cover repairs up to $1,000 when you get a BG Performance Oil Service every 3,000 miles (4,800 km).

    We know most motorcycle owners are do-it-yourselfers. And why not? It’s easy to change the oil on your motorcycle, so you do it yourself. But when you do the oil change yourself, if any components fail… you’re the one paying for the repairs.

    The BG Performance Oil Service will keep your bike running smoothly and reliably. Plus! If engine or fuel system components fail, BG will pay for the repairs.

    The BG Motorcycle Protection Plan covers 4-stroke motorcycles larger than 110 cc until they reach 75,000 miles (120,000 km) or 20 years (whichever comes first).

    Service Interval: Within 3,000 miles (4,800 km) or 1 year (whichever comes first)
    Reimbursement: Up to $1,000
    Additional cost to you: $0

    To qualify:
    100% coverage: First service before 10,000 miles (16,000 km)

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    Company Media Contact Information
    Media Contact Name: 
    Danielle Wallace
    Media Contact E-Mail: 
    Media Contact Phone: 
    316-265-2686
    Company: 
    BG Products, Inc.
    Booth #: 
    50639

    WICHITA, Kan.–October 31, 2017– The BG Performance Oil Service restores power and performance and keeps diesel engines running better efficiently, longer. Preventive maintenance with BG reduces expensive repairs and saves you money by reducing excessive fuel costs.

    This service includes:

    BG EPR® Engine Performance Restoration®: A powerhouse of an engine cleaner for diesel engines! BG EPR® effectively softens, emulsifies, and dissolves even the most stubborn fuel gums that clog rings. Use BG EPR® with every oil change to ensure properly sealed combustion chambers, which will improve compression and reduce oil dilution.

    BG DOC® Diesel Oil Conditioner: Maintains like-new diesel engine power and performance, neutralizes acids and acid corrosion, reduces friction and wear on engine parts, stabilizes viscosity, and prevents sludge through increased oxidation control and soot scatter™ technology. Protect your engine with BG DOC® at every oil change.

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